Cleverse - Financial Products
Designed ICO flow that helped company raise $1,000,000 USD (฿34.7M) in under 3 minutes.
Optimized the DeFi Trading platform, attracting 1M+ users and increasing swap conversion rate by 36%.
Created election website for The Standard, reaching 2.6M+ users and gaining strong engagement on social media.
Fireblocks
Collaborated with EU teams to ship a white-label product, supporting Fireblocks’ expansion into the European market.
Rakkar (Digital asset custodian)
Oversaw the design of digital asset custody solutions across mobile, web, and enterprise platforms. Supported a business with $700,000,000 AUM and contributing to a leading custody market share in Thailand
Starbucks Thailand
Designed the Star system and rewards flow to boost member spending and drive Gold tier upgrades.
Designed the top-up flow, enabling users to add funds to their Starbucks Card via credit/debit card and mobile banking. Helped increase spending per customer.
Thai Airways
Designed mobile app and website with 20+ global team members, focusing on Thai visual identity. Widely praised after launch.